When the Reset crew arrived on the Mediterranean coast of Spain, the sun was out, the palm trees were swaying, and the resort was the kind of place you'd normally book for a proper holiday. But nobody was ordering margaritas. The goal was singular: qualify for the UCI Gran Fondo World Championships.

The event on the calendar was the Millars Gran Fondo — a UCI Gran Fondo World Series race. 158 kilometres. 2,200 metres of climbing. 3,300 competitors from around the world. Not exactly a casual Sunday ride.

The Reset crew represented athletes from Canada, Mexico, the UK, and Slovenia — all of them high-performing professionals in their day-to-day lives, all of them treating cycling with the same seriousness they bring to their careers. This was their shot at the world stage, and they arrived ready to earn it.

Wednesday & Thursday: The Recon Days

Arriving on Wednesday gave the team a critical advantage: two full days of course reconnaissance before race day.

By midday on Wednesday, the crew were clipped in and rolling — 100 kilometres covering the start, the first major climb, the descent, and the finish line. The race plan had already been delivered before anyone touched Spanish soil, so this wasn't about figuring things out. It was about feeling the course in their legs and making it real. Back at the hotel: recovery shakes, team dinner, and an early night.

Thursday was the biggest training day of the camp. The objective was simple — stay on the pedals, push the pace on the climbs, and bank one last high-intensity effort before the race. 140 kilometres. High carbs. High output. The crew tackled the main climb — the one that would define Sunday — and recced the final kilometres. By the time they rolled back to the hotel, every rider knew exactly what race day was going to demand of them.

Recovery protocol: Ndruanz shakes, massage, team dinner, bed.

The Reset Performance Environment

This is what Reset is built to do.

Every athlete on this trip is a successful professional — executives, business owners, leaders. They're used to performing under pressure. But cycling at this level requires more than fitness. It requires a structured environment that removes the variables that would otherwise drain performance.

That doesn't mean lavish dinners and showing off. It means carefully managed nutrition protocols, quality recovery, professional massage, personal mechanics, and coached recon rides that put every rider in the best possible position on race day. The hotel was briefed and catered exactly to the team's nutritional needs. Every controllable was controlled, so the athletes could focus on one thing: performing.

Friday: Coffee Ride & The Carb Loading Begins

After two hard days on the bike, Friday was about coming down. The crew cruised the seafront, took in the Spanish sunshine, and enjoyed the kind of easy riding that reminds you why you got into this sport in the first place.

But underneath the relaxed pace, the engine was being loaded. Race day minus two means the carb protocol kicks in — 7 to 10 grams of carbohydrate per kilogram of body weight. More food, more recovery, more massage. The calm before the storm.

Saturday: Openers. The Plan is Set.

Pre-race activation — short, sharp, purposeful. The legs were feeling it. The strategy was locked. Every rider knew their role, their targets, and exactly what they were riding for.

Sunday: Race Day

They executed.

All of them.

Every Reset athlete at the start line crossed the finish with the result they came for. In a field of 3,300 riders, across 158 kilometres of Spanish roads, the team delivered. They qualified for the UCI Gran Fondo World Championships.

What It Actually Means

After the race, the team gathered for photos, medals around their necks, smiles that said everything words couldn't.

But the moment that truly captures what this trip meant came later — when one of the athletes got home.

He had the team's signed Reset jersey professionally framed. Race bibs. UCI medal. Millars Gran Fondo lanyard. All of it, mounted in a shadow box to hang on his wall.

That's not just a souvenir. That's a man who wanted to hold onto the moment — who understood that what happened in Castellón wasn't just a good race. It was the realisation of something he'd been working toward for a long time. The qualification. The camaraderie. The proof that every early morning session, every hour on the indoor trainer, every small sacrifice had added up to something real.

That's the thing about moments like these. The result fades. The memory doesn't.

Why Reset Exists

We created Reset to be a platform — a vehicle for people to live out their sporting dreams.

The gap between an athlete's ambition and their ability to perform at world-class events is real. Training, travel, nutrition, logistics, coaching, recovery — it's a lot to manage when you're also running a business or raising a family. Most people never close that gap. Not because they lack the desire, but because they lack the structure.

What this team showed in Spain is that the gap can be closed. Athletes training as little as 7 hours per week on an indoor trainer showed up to a UCI World Series race and qualified for the World Championships. Not because they had more talent than anyone else. Because every controllable was controlled — from the training plan, to the nutrition strategy, to the coached recon rides, to the recovery protocols on the ground in Spain.

That result is repeatable. That's what Reset does.

Next stop: UCI Gran Fondo World Championships, Niseko, Japan.

We couldn't be more proud of this group.

A Massive thanks to our partners for making this experience possible for our athletes

Factor Bikes

Nduranz Nutrition

Ceramic Speed